The Brilliance of DJI
DJI has been producing drones for over a decade, accounting for 70% of the global market. Professional aerial photography and surveying use DJI. Previously, drones were equivalent to DJI, while others were small factories.
The Rise of Xiaomi
Xiaomi has made the Mi Rabbit drone, which is cheap, costing a few hundred yuan. Beginner's entry, play while taking pictures. Connected with Xiaomi phones, ecological linkage.
Why can't we fight
Because of the price. The cheapest one in DJI costs over 3000 yuan, while Xiaomi can buy it for a few hundred yuan. Ordinary people just want to play, there's no need to buy something so expensive. And Xiaomi's operation is simple, making it easy for beginners to get started. Now DJI has also released a cheap mini series, but users have become accustomed to Xiaomi.
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